The Factory Founder Podcast EP11: Thriving beyond borders through healthcare with Sam Baddoo and Sidi Saccoh
E11

The Factory Founder Podcast EP11: Thriving beyond borders through healthcare with Sam Baddoo and Sidi Saccoh

In this Factory Founder Podcast episode, Sam Baddoo, Founder & CEO of Fleri and COO, Sidi Saccoh, expand on their vision to create a world that allows immigrants to thrive and flourish, and not just survive in their countries of adoption. One of the biggest challenges for migrants living in the diaspora, away from the countries they were born or grew up in, is maintaining support and medical care for their loved ones back home.

Fleri is a membership-based marketplace offering that helps them solve this by partnering with healthcare providers across emerging countries, enabling them to find the right medical care for their families back home.

What to look forward to in this episode:
  • Fleri's vision and mission [01:36]
  • The product offering [03:48]
  • The origin story of Fleri [04:58]
  • Leveraging the market opportunity [08:39]
  • How Fleri has evolved over time since its inception [12:32]
  • Fleri's customer acquisition strategy [15:35]
  • The value proposition [18:17]
  • The role of the COO [21:26]
  • Fleri's talent acquisition strategy [22:34]
  • Key takeaways from fundraising in the current market [24:08]
  • Fleri's vision for the future [26:24]
  • The benefits of VC funding and support [30:07]
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